Rather than writing a full blog post this week I am publishing a link to an article that I penned which Charity Channel kindly published: Telling the Tale of a Nonprofit Name Change.
- Thank you Stephen Nill @CharityChannel for publishing this and the first article Changing Your Nonprofit Organization’s Name and Maybe Even Its Brand.
- With deep admiration for @SnavelyAssoc and @JimFongUPCEA for their advice and counsel regarding marketing, branding, and this name change; they were excellent teachers for me and others involved in the process.
- Special thanks to Anne Ard, Executive Director @CCWRC, for her leadership and for enabling me to take part in this momentous set of events.
I can’t recommend Jim Fong and Snavely enough they are pros. Charity Channel is a terrific source of information about topics such as this and many others.
Do you have a story to tell about a nonprofit name change or have a question about changing a name? I look forward to hearing from you here.
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